BitMart brand renewal: officially adopts the Chinese name "币市", accelerating global localization strategy

ChainCatcher news, BitMart announced the official launch of its new Chinese brand name------"币市", along with the introduction of a new brand mascot, marking a new stage in the platform's globalization strategy.

Since its establishment in 2017, BitMart has provided services to over ten million users in nearly 200 countries and regions worldwide. The platform now offers more than 1,700 spot trading pairs and over 400 perpetual contracts. With an efficient technical architecture, a strict risk control system, and continuous innovation, it has gained recognition from global users. This brand upgrade is not only an important step in BitMart's globalization strategy but also embodies the core mission of "making digital asset trading simpler and more trustworthy." In the future, 币市 will present a new image, bringing diversified asset trading, wealth management services, ecological benefits, and growth empowerment experiences to Chinese users, aiming to become the preferred platform for digital asset trading.

To support the brand upgrade, 币市 (BitMart) will soon launch a series of activities and exclusive services targeting Chinese users, continuously increasing investment in the Asia-Pacific region to provide higher quality localized services and lead a new pattern in digital asset trading.