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Google plans to sell TPU directly to Meta, which may further erode Nvidia's market

Nov 25, 2025 08:13:05

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Google's parent company Alphabet (GOOG.O) is in talks with companies like Meta (META.O) to open up the usage rights of its self-developed Tensor AI chips, further expanding the competitive landscape with Nvidia (NVDA.O). As a result of this news, Google and its AI chip partner Broadcom saw an after-hours increase, while Nvidia and AMD's stock prices fell in response. Traditionally, Google has only deployed its self-developed TPUs in its own data centers and rented computing power to customers. However, U.S. tech media The Information reported on Monday evening local time that Google now plans to sell TPU chips directly to customers for deployment in their own data centers.

Meta is considering purchasing Google TPU chips worth billions of dollars for its data centers starting in 2027, while also planning to rent TPU computing power from Google Cloud as early as 2026. Currently, Meta's AI business mainly relies on Nvidia GPUs. This represents a potentially huge emerging market for Google and Broadcom, which co-design Tensor chips. At the same time, it may create significant competitive pressure on Nvidia and AMD, potentially impacting the latter's sales and pricing power. (Jinshi)

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