Farcaster announces strategic transformation, shifting focus from social scenarios to wallet-driven growth

Farcaster co-founder Dan Romero announced that the platform will undergo a major strategic adjustment, abandoning the "social-first" approach to finding product-market fit that has been in place for over four years, and shifting to a wallet-centric growth model. The team stated that the recently rapidly growing in-app wallet feature is currently the module closest to product-market fit, and they will adopt the approach of "using the tool (wallet) first, then building the network (protocol)" to drive users to complete conversions on the wallet side and become active users of the protocol.

Romero emphasized that the Farcaster protocol remains open and decentralized, but the official application will focus on expanding capabilities at the intersection of wallets and social features in the future. Additionally, Farcaster has previously acquired the token issuance platform Clanker to strengthen its related product layout.